Justin Heinze

Justin Heinze

GTM / Solutions Engineer

Minneapolis, MN

About

Solutions Engineer and GTM strategist specializing in AI/ML, EDI and SaaS platforms. I bridge the gap between deeply technical products and the business outcomes customers care about.

With experience across the full sales cycle from discovery and technical demos to POC execution and post-sale enablement, I help teams close complex enterprise deals faster.

I build the tools that make revenue teams faster from AI sales coaches to autonomous signal aggregation pipelines. I've shipped production workflows across Salesforce, n8n, Make, Workato, and Claude, and I ramp quickly on new platforms when the problem is worth solving.

Skills

Technical

Workflow Automation (n8n, Zapier, Make)

Technical

AI Agent Frameworks

Technical

iPaaS & Data Orchestration (Workato)

Technical

CRM & SFDC Workflows

Technical

AI / ML Platforms

Technical

Solutions Architecture

Technical

API Design & Integration

Technical

MCP

Technical

Languages

Python

Languages

SQL

Languages

GTM

Technical Demos & POCs

GTM

Enterprise Sales Cycles

GTM

Stakeholder Management

GTM

Revenue Operations

GTM

Experience

Lead Solutions Engineer

Orderful

2024 — Present

Minneapolis, MN

Lead SE at an API-first EDI platform, owning technical sales for enterprise accounts while designing and deploying GTM automation tools and AI agent workflows.

  • Designed and deployed 7+ GTM automation tools using n8n, AI/LLM pipelines, and custom integrations. Including an AI Sales Coach, autonomous voice-of-customer signal aggregation, and a pipeline management platform
  • Built multi-agent AI workflows for sales coaching (transcript analysis → risk scoring → role-based insights), autonomous signal aggregation from Zoom and Slack, and AI-assisted RFP generation
  • Architected data pipelines connecting CRM, Zoom, Slack, and enrichment tools into unified analytics dashboards
  • Drove $2.6M ARR across 44 closed-won deals as primary SE, managing enterprise sales cycles with 5–15 person buying committees
  • Reduced manual trading partner research effort by 80% through a custom Network Analyzer tool
PythonMCP Serversn8nClaudeSFDCREST APIsReplit

Senior Solutions Architect

SPS Commerce

2019 — 2024

Minneapolis, MN

Tap to expand

Implementation Consultant

SPS Commerce

2017 — 2019

Minneapolis, MN

Tap to expand

Education

MBA Information Systems

University of Arizona, Global Campus

2013 — 2015

BBA Marketing

University of Minnesota, Duluth

2005 - 2010

Projects

PipelineOS

Full SE lifecycle platform covering research, demo prep, coaching, and automated follow-ups. Built on n8n with CRM and communication platform integrations.

n8nPythonSFDCSlack APIClaude

AI Sales Coach

Multi-phase AI coaching system: database schema → metrics extraction → LLM-generated insights → Replit frontend with role-based views (AE, Channel, SDR) for data-driven sales coaching.

n8nClaudeReplitSQLPython

Voice of Customer Aggregator

Autonomous pipeline that aggregates signals from Zoom transcripts and Slack conversations into structured customer intelligence for product and sales teams.

n8nZoom APISlack APIIntercom APIMCPClaudePython

Post-Demo Leave-Behind Generator

Automated system that generates personalized post-demo recaps from meeting transcripts and prospect research, delivered as polished leave-behind documents.

n8nClaudeZoom APINotion API